metamorphosis

The art of transformation

Established: Stockholm 1997

Founder: Rolf Hughes


Writing & Design

Many of our professional problems derive from a failure to grasp the workings of language. An understanding of the art(s) of writing can also provide useful insights and strategies to those whose professional work is not directly connected to writing. Communication is the most central concept in design, for example, yet few have explored the implications of this. Judgments (of purpose, methodology, and quality) are typically left to patrons and/or professional critics. Important conversations are thereby neglected and skills lost.

 

Knowledge has form(s). There are no "pure facts". If we wish to see knowledge and reflect on knowledge, we must design representations of reality, including knowledge.

And to do this well requires artistic as well as critical skills.

What is metamorphosis?
1
a change of form (by natural or supernatural means).
2 a changed form. 3 a change of character, conditions, etc. 4 Zool. the transformation between an immature form and an adult form.
Source: Oxford Modern English Dictionary

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